Do you buy spam?
Posted on June 23rd, 2007 in Business |
Once again today I heard people complaining about Spam, to be honest, I thought they were talking about canned meat, but no, spam still a big issue in these people’s life.
We experienced that blacklists, authentication and old fashioned forms will never block spam. Spammers already learned that, if we do this, they have to find another way of sending it, so they simply hack into your account and send it from there.
Spam exists because makes total sense to use it as a marketing tool, it’s cheap, viable, easy to find a company to send it for you, and what’s more important, you’ll see results.
It’s a tough economical problem, we don’t see that much physical spam, because it’s expensive, also happens with telephone spam, it’s expensive and people hate receiving those calls, which makes it
inefficient. Excluding the people that is reading this, all the rest buy spam.
The only solution for zero traffic of spam, is it becoming economically inviable. This will only happen when it stop giving results or it become expensive.
The amount of spam I’ve been receiving has increased substantially, but I use a mail client with a spam catcher and it works 99.9% of the time, this means I haven’t seen almost none of them. For me it’s an answered problem. If people don’t receive spam, they can’t read it and then it will break the business model. Part of the solution is in your hands, don’t complain, do something.
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